Day: July 28, 2018

Facing 4 Legal Challenges Regarding Franchising

Franchising represents a well-known business method where the franchisor, who had developed a successful business, shares its know-how, brand identity, as well as distribution and marketing strategies with the franchisees. In other words, franchising allows newcomers to utilize a brand’s name, know-how, marketing strategy, and business presence. Contrary to a popular belief, a franchisee is […]Continue reading

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